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You are here: Home / Business / Private Country Clubs Are Having a Hard Time Surviving

Private Country Clubs Are Having a Hard Time Surviving

September 13, 2014 By mrbg

music on golf course
image from Golfdigest.com

Seems the mission many Private Country Clubs have set out on to attract Younger Golfers is failing.

One of the tactics many of the Private Country Clubs around the nation are using to attract the under 35 golfers is to relax their ‘common sense’ policies.  It seems private clubs will do anything to keep from deterring the interest of younger golfers.

There is no issue with many of the policies of Private Country Clubs needing to be updated.  However, sometimes many of the private country club’s leadership attempt to make playing golf at a country club more ‘Fun’ is causing major problems.   Some of these policy changes are actually running off the members who provide these private country club with far more revenue than the under 35 members.

“Policy Changes Are Running Off Private Club Members”

I recently received an email from one of my under 40 followers reporting how her private country club’s attempt to keep the under 35 golfers happy is starting to bit them in the ass.  Here are a few clips from her email.

“Every member of  my private country club received this ‘policy reminder’ statement after a large number of members sent emails to the board of governs reporting a number of incidences where other members where pulling up on the ‘golf greens’ in their golf carts equipped with  jam-box music players turned up loud.”

Music on the Course
The Club and Golf Committee’s policy regarding music on the course is that music is allowed, however, it should be played at a level that only your group can hear the music.  We ask Members be aware of their surroundings and be considerate of other players on  adjacent tees, greens, etc. on the course.

“One of the response our golf director received from one of the under 30 members they sited as violating the club’s ‘common sense’ policy was published in the Golf Newsletter as saying.”

If Bubba Watson can drive around his private golf club with a jam box blasting, why can’t I?

The Questions Now Are

Has the survival tactics private country clubs developed from ill advice they have received resulting in them hurting the game of golf?  Has the push by the non-golf related tech industry to enter the Golf market by advertising to more lucrative under 30 golfer consumer really helping bring young people to play Golf?  Could the PGA do a better job of helping the golf institutions, like private country clubs, remain a viable place to play and learn how to play quality golf?

Obviously there are still a large number of avid golfers of all ages who are very concerned with the future of golf.  Many of these golfers have found the benefits of being a golf member of a country club as being threatened.

At some point the root issues of what is driving people away form playing golf will need to be addressed and resolved.  I know many of you feel golf will survive.  Unfortunately, with the way things are going..I am not sure how.

Let me know how I can help.

Filed Under: Business, Business Coaching, Country Clubs, Policies, Private Clubs Tagged With: country club, country club management, golf, Music, music on the golf course, private country clubs

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